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Mutual of Enumclaw

Advertising Campaign, Iconography, Print & Digital Marketing
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mutual of enumclaw

Thoughtful is how we do things.

 

Mutual of Enumclaw insurance was founded in 1898 by a group of local farmers who wanted to look out for each other. As an insurer, MOE has built a reputation for well thought out coverage in its underwriting, and for great customer experience in claims. Research among agents and consumers confirmed the company’s character could be summed up in a single word: Thoughtful. I teamed up with award-winning advertising agency Hey to create marketing content for a new brand campaign inspired by the unifying idea “thoughtful”.

Role

Advertising Campaign • Print & Digital Marketing • Iconography

 
 
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+30% NPS Score

(Increase since campaign launch)

TOP 100

Companies to work for in Washington State